You are abandoning the word vibration coding. Yes, the atmosphere is fine for the demo, but we've moved beyond that. You don't build your company on vibes. This is Anton Osika. He launched Lovable, where anyone can create an app without code.
你正在放弃词汇振动编码。是的,氛围对演示来说没问题,但我们已经超越了那个阶段。你不能靠氛围来建立你的公司。这是安东·奥西卡。他推出了Lovable,任何人都能在这里无需代码创建应用。
Less than 2 years later, the company is worth $13 billion. Collectively, apps created on Lovable now receive nearly one billion visits per month, and more than a third of the people who create businesses on the platform are already making money.
不到2年后,这家公司估值130亿美元。总体而言,在Lovable上创建的应用现在每月获得近十亿次访问,并且超过三分之一的人在该平台上创建企业已经在赚钱了。
I 've seen those dogs created on Lovable, $300,000 a month? Yes. Why? In what sense is it a business idea? I believe that creativity is the biggest differentiator, as it makes execution easier.
我见过那些在Lovable上创建的狗,每月30万美元?是的。为什么?在什么意义上它算是一个商业创意?我相信创造力是最大的差异化因素,因为它让执行变得更容易。
What everyone in the knowledge worker space should create for themselves to make their life easier. Everyone should create an agent for themselves. Is it okay if I give the instructions here?
每个知识工作者都应该为自己打造让生活更轻松的东西。每个人都应该为自己创建一个智能体。我可以在这里给出指令吗?
Please, yes. I want to see your instructions. Thanks to HubSpot for startups for sponsoring this video. When I tested Vibe's coding, there were tons of bugs, even a year ago. Since this quality control was manual, you would find rors.
请,是的。我想看看你的指示。感谢HubSpot for startups赞助本期视频。当我测试Vibe的编码功能时,出现了大量错误,甚至一年前也是如此。由于这种质量控制是人工进行的,你会发现错误。
Now you've said you're abandoning the word "coding" in Vibe. Yes, Vibe works for demonstrations, but we've moved beyond that. You don't build your company on Vibe. And people run their businesses on our platform.
现在你说你要放弃Vibe中的“编码”一词。是的,Vibe 适用于演示,但我们已经超越了那个阶段。你不会把公司建立在 Vibe 上。人们在我们平台上经营他们的业务。
I have these amazing founders. Sabrine is creating a startup called Plink. And she wanted to solve a real problem she saw in the world: Can I trust this person I'm dating? And he has been able to earn tens of thousands of dollars in income with something that is solely for the social good.
我遇到了这些了不起的创始人。Sabrine正在创办一家名为Plink的初创公司。她想解决她在世界上看到的一个真实问题:我能信任我正在约会的这个人吗?而他得以赚取数万美元的收入凭借完全为了社会公益的事物。
And the beautiful thing that I think it boils down to is that it used to be very difficult to create software and it used to involve a lot of overhead to run your business, and now you can simplify many of those things.
而我认为归根结底,美妙之处在于过去创建软件非常困难,而且过去运营你的业务涉及大量开销,而现在你可以简化其中许多事情。
And that's not something you do on Vibe, it's something you do on a serious platform. And when you think about a problem you 're solving, do you have a framework in your head? How do you solve a problem that seems quite large?
而这不是你在Vibe上做的事情,这是你在一个严肃平台上做的事情。当你思考一个正在解决的问题时,你脑海中有一个框架吗?你如何解决一个看起来相当庞大的问题?
Do you break it down into tasks? Because, okay, I want to create this content machine , for example, I don't know. When you have a problem you want to automate, what is your thought process about how to do it step by step, and whether it's worth automating some problems and not others?
你会把它分解成若干任务吗?因为,好吧,我想创建这个内容机器,比如说,我不知道。当你有一个想要自动化的问题时,你对于如何一步步去做的思路是怎样的,以及是否值得自动化某些问题而其他问题不值得?
I think it's generally good to do things manually and then be systematic in terms of: "Okay, how can I break this down into parts that I can test and see if I can get value if something is broken that replicates what I used to do manually?"
我认为通常手动做事是好的,然后系统化地考虑:“好的,我如何将其分解成若干部分以便我可以测试并看看是否能获得价值如果某个环节出了问题能够复现我以前手动做的事情?”
If you're over- engineering or being too ambitious from the start, then you might end up very close, but there's some small part somewhere that doesn't work the way you thought it would, or your solution wasn't the right one.
如果你过度设计或者一开始就过于雄心勃勃,那么你可能最终会非常接近,但某处还有一小部分事情没有按照你预想的方式运作,或者你的解决方案并不是正确的那个。
And you want to avoid that. You want to iterate towards perfection. So, do you think that because doers are becoming entrepreneurs, people who work day-to-day on some boring tasks are becoming the best positioned to become entrepreneurs over the next 3 years?
而你想要避免这种情况。你想要朝着完美不断迭代。所以,你认为因为实干者正在成为创业者,那些日复一日从事枯燥任务的人正变得最具优势在未来3年内成为创业者吗?
We are seeing that in our customer data, that most people on our platform have more than 11 years of professional experience. And they have gone from that to being very close to a problem that has frustrated them and that they cannot solve with the skills they had at that time.
我们在客户数据中看到,我们平台上的大多数人拥有超过11年的专业经验。他们从那种状态发展到非常接近一个问题一个让他们感到沮丧的问题而且他们无法用当时拥有的技能来解决这个问题。
And now, the person who is closest to the problem can step out and take charge of solving that same problem. And that is precisely one of the greatest advantages that these new technologies offer us.
而现在,最接近问题的人可以站出来并负责解决同一个问题。而这恰恰是最大的优势之一这些新技术为我们提供的。
Do you see that group of people making more money with Lovable? For most of our clients, they are people who are building and already generating income for themselves, or who are on their way and are building a business to generate income.
你看到那群人了吗用Lovable赚更多钱?对于我们大多数客户来说,他们是正在构建并且已经在为自己创造收入的人,或者正在路上并且正在建立一项业务来创造收入。
Most of them have experience. There are also many young people who are building companies, as you know today. And that is also often related to having the advantage of seeing things with fresh eyes for the first time if you are a young person.
他们大多数人都有经验。也有很多年轻人在创办公司,正如你们今天所知。而这往往也与拥有这样的优势有关:如果是年轻人,就能以全新的眼光第一次看待事物。
But we are seeing people from all over the spectrum, all over the world, on every continent and in every country, building very serious things on the platform. I love it. If someone is watching and says, "Well, this sounds amazing.
但我们看到的是各个年龄段的人,来自世界各地,遍布每个大洲、每个国家,在这个平台上打造非常严肃的事业。我喜欢。如果有人在看并说:“嗯,这听起来太棒了。
I want to build something. Can you give me some ideas?" what do you think are the top three opportunities to build these days? I think what you want to do is solve a problem that isn't just on the internet, but you usually want to build something connected to the real world.
我想构建一些东西。你能给我一些想法吗?"你认为现在最值得做的三大机会是什么?我认为你想做的是解决一个不仅仅存在于互联网上的问题,而是通常想要构建一些与现实世界相连的东西。
A combination of a service and a product, and those two things together can make something really good. This is the kind of direction I would take if I were starting a business these days.
服务和产品的结合,这两者结合在一起可以创造出真正出色的东西。如果我现在创业的话这会是我选择的方向。
So, it's even something that has never existed. I think you need to start something completely new. You can give something a new perspective. You can go out and talk to people who aren't yet adopting a solution that exists somewhere and see how I can make it so exciting for them that they'll want to adopt it.
所以,这甚至是一种从未存在过的东西。我认为你需要开始做一些全新的事情。你可以赋予某件事一个新的视角。你可以走出去与那些尚未采用某个解决方案的人交谈这个方案已存在于某处,看看我如何能把它做得对他们来说如此令人兴奋,以至于他们会想要采用它。
It could be something about how they do their shopping or how they take care of things in their home, and you can personalize it for them if you're an entrepreneur with that entrepreneurial mindset.
这可以是关于他们如何购物的某种方式或者他们如何料理家中事务,你可以为他们量身定制如果你是一名创业者带着那种创业者的思维模式。
Finding a good idea is the first step. The next step is to make it bigger. I love learning how successful founders think, and I borrow a lot of that for my own work. The best cases are featured in my newsletter.
找到一个好点子只是第一步。下一步是把它做大。我喜欢了解成功创始人如何思考,并从中借鉴很多用于我自己的工作。最佳案例会收录在我的新闻通讯中。
It's called future-proof" so you can repeat them yourself. In my latest issue, I show how top founders use AI in their daily tasks. His rules and suggestions, step by step. Additionally, as a bonus, the suggestion that I implement every month and that helps me with my productivity.
它叫做“面向未来”,这样你可以自己复现它们。在最新一期中,我展示了顶尖创始人如何在日常任务中使用人工智能。他的规则和建议,一步一步来。此外,作为额外奖励,我每个月都实施的建议这有助于提高我的效率。
Get it now, the link is below. Do you have any ideas about what everyone in the knowledge worker space should create for themselves to make their lives easier? I think everyone should create an agent for themselves.
立即获取,链接在下方。你有什么想法吗关于知识工作者群体中的每个人应该为自己创造什么来让他们的生活更轻松?我认为每个人都应该为自己创建一个智能体。
And if you do it from scratch, or use AI to create it for you from scratch, then you better understand how an agent works, because you can ask yourself, how did you implement the creation of this agent?
如果你从零开始做,或者用AI从零开始为你创建,那么你最好了解智能体是如何工作的,因为你可以问自己,你是如何实现这个智能体的创建的?
So I think that's something we could create today. I also wanted to make an update to your personal website, if you don't mind. please. Let's do it. Of course . Well, there was one specific challenge I heard about, which is how you manage all the people who want to talk to you and how they email you .
所以我认为这是我们今天可以创建的东西。我还想对你的个人网站进行更新,如果你不介意的话。拜托了。我们开始吧。当然。嗯,我听说过一个具体的挑战,那就是你如何管理所有想与你交谈以及给你发邮件的人。
And create a specific application that helps solve that with the help of AI. By the way, let me ask you quickly, when do you create an agent ? When do you create an application? I think all that needs data is an application.
并创建一个特定的应用程序在人工智能的帮助下帮助解决这个问题。顺便问一下,我快速问你个问题,你什么时候创建一个代理?什么时候创建一个应用程序?我认为所有需要数据的东西都是一个应用程序。
And then, if you want to monitor what's in the data and have some pieces that visualize what this application does, then of course you want a graphical user interface. One recent thing we added to Lavabull is that for each individual application you can connect it to any agent harness . It's called agent integrations.
然后,如果你想监控数据中的内容并有一些部分可以可视化这个应用程序做了什么,那么当然你需要一个图形用户界面。我们最近为Lavabull添加的一项功能是对于每个单独的应用程序你可以将它连接到任何代理框架。它被称为代理集成。
And it's almost as if the data you 're talking to is part of the agent . You can use Lavabull as that agent. You can use Cloud Chat, whatever. So, I would say that these things merge, depending on how you like to think about it.
几乎就像你所对话的数据是代理的一部分。你可以使用Lavabull作为那个代理。你可以使用Cloud Chat,随便什么。所以,我会说这些东西融合在一起,取决于你喜欢怎么看待它。
So, Marina, I said that I really wanted to create a new version of your website. Yes, and you know what I wanted, I just don't know if Lovable will do it automatically. It seems so, judging by its appearance . It used to be much more elegant, but then we remade it for AEO, GEO, whatever , and we didn't really pay attention to the design.
所以,Marina,我说过我真的很想创建一个新的你的网站版本。是的,而且你知道我想要什么,我只是不知道Lovable会不会自动做到。看起来是这样,从外观上看。它以前要优雅得多,但后来我们为了AEO重新改造了它,GEO,随便什么,而且我们并没有真正关注设计。
We only pay attention to being visible to the agents. Chatbots, yes, and agents. That's why it looks like that . Well, there's a primitive in Lovable to optimize for AEO and SEO. Do I have to tell Lovable?
我们只关注对代理可见。聊天机器人,是的,还有代理。这就是为什么它看起来那样。好吧,Lovable 中有一个用于优化 AEO 和 SEO 的原语。我必须告诉 Lovable 吗?
First we'll make it look good, and then we'll optimize it for AEO, okay Very good. Okay, tell me something about what matters to you about your website in terms of branding and aesthetics.
首先我们会让它看起来好看,然后我们会针对 AEO 进行优化,好的,非常好。好的,告诉我一些对你来说重要的事情关于你的网站在品牌和美学方面。
Of course. Well, Silicon Valley Girl is a podcast that helps people see this bridge between themselves and Silicon Valley. Because for many people, Silicon Valley is where things happen , AI, whatever.
当然。好吧,硅谷女孩是一个播客帮助人们看到他们自己与硅谷之间的桥梁。因为对许多人来说,硅谷是事情发生的地方,人工智能,诸如此类。
My goal is to translate what that AI means into their daily lives. For an entrepreneur, that means building things faster. For a mother, that means managing the household with a few agents.
我的目标是将人工智能的意义转化到他们的日常生活中。对创业者而言,这意味着更快地构建事物。对于一个母亲来说,这意味着用少数几个代理来管理家务。
And maybe in 10 years we'll have a robot that washes clothes. For someone who is an artist, that means managing the entire production flow with AI. I interview founders and scientists who are developing these tools and ask them to show me what I can do today to feel the magic of AI.
也许10年后我们会有一个洗衣服的机器人。对于从事艺术工作的人来说,这意味着用人工智能管理整个生产流程。我采访创始人和科学家他们正在开发这些工具,我请他们向我展示今天我能做些什么来感受AI的魔力。
Brilliant. Let's see if we can make a new version of the website based on that. Just so you have something to refer to. I think we can put the URL of the current website. Now, what Lovable will do is investigate your current website.
太棒了。让我们看看能不能做出一个新版本的网站基于那个。只是让你有个参考。我觉得我们可以放当前网站的网址。现在,Lovable会做的是调查你当前的网站。
He'll look at her appearance. He'll see how it's implemented. And then, depending on how you want to use it, I might ask you some clarifying questions. Or it will simply give you the first new version that we can look at and iterate from there if we think it 's not perfect yet.
他会看她的外表。他会看看它是如何实现的。然后,取决于你想如何使用它,我可能会问你一些澄清性的问题。否则它只会给你第一个新版本我们可以先看看,然后在此基础上迭代如果我们觉得它还不够完美的话。
Can I see the indications that are being produced there? Yes, you can click and see what's happening in the background. Here are the details of how you're thinking about searching the current website that you have the opportunity to compare with today.
我能看到那里正在产生的指示吗?是的,你可以点击查看后台正在发生的事情。以下是具体细节,关于你在考虑搜索当前的网站,你今天有机会与之进行比较。
In the colored grid we have white, red and black. Let me pause for a moment because this relates to something we've been developing over the past few months. After each interview on this program, my team reviews the transcript and extracts the specific ways in which these founders use AI in their companies.
在彩色网格中,我们有白色、红色和黑色。让我暂停一下因为这关系到我们过去几个月一直在开发的东西。在这个节目每次访谈之后,我的团队会审阅文字记录并提取这些创始人所在公司使用AI的具体方式。
We are putting some of them into practice immediately in our own business and it is changing the way we operate almost every week. During that time, we analyzed hundreds of use cases and, together with HubSpot for startups, compiled the best ones into a free database.
我们立即将其中一些付诸实践在我们自己的业务中,这几乎每周都在改变我们的运营方式。在那段时间里,我们分析了数百个用例,并且,与面向初创企业的HubSpot一起,将其中最好的汇编成了一个免费数据库。
More than 120 creative AI use cases from Silicon Valley Girl. This is what the top 1% of founders know and sometimes don't share publicly, and now anyone can get it for free . It is classified into 11 categories: marketing, operations and logistics, customer service, recruitment, pricing, legal, and more.
来自Silicon Valley Girl的120多个创意AI用例。这是排名前1%的创始人知道、有时不会公开分享的内容,现在任何人都可以免费获取。它分为11个类别:市场营销,运营与物流,客户服务、招聘,定价、法律等。
Each case has a level of development: beginner, intermediate, or advanced. If you've never created anything, filter the option for beginners. And start there. If you 're already working with different tools, go directly to the advanced ones.
每个案例都有开发水平:初学者,中级或高级。如果你从未创建过任何东西,筛选初学者的选项。从那里开始。如果你已经在使用不同的工具,直接进入高级工具。
My favorite so far is Content Gap Identifier. In fact, we tested it in our own business and it was really helpful for finding video topics, because I can not only analyze what works on other channels or what nobody is covering, but also compare it with the comments and interests of my audience Right now, now, creating is no longer the difficult part.
目前为止我最喜欢的是内容差距识别工具。事实上,我们在自己的业务中测试过它而且它对于寻找视频主题真的很有帮助,因为我不仅可以分析其他频道上什么内容有效或者什么内容没有人做,还可以把它与评论和兴趣进行对比我的受众现在,现在,创作不再是最困难的部分。
The difficult part is choosing what to create and how to turn it into something real. I really hope these use cases help you with that. It's free, the link is in the description. Thanks to HubSpot for preparing this for us . Now, let's go back to Anton.
困难的部分是选择创作什么以及如何把它变成现实。我真的希望这些用例能在这方面帮到你。它是免费的,链接在说明里。感谢HubSpot为我们准备了这个。现在,让我们回到Anton。
And I was thinking that we could go back to your original problem statement, create it, and then go back and see what this new website looks like. Email? There are so many different types of inquiries that arrive in our email.
我在想我们可以回到你最初的问题陈述,创建它,然后再回到看看这个新网站是什么样子。电子邮件?有很多不同类型的咨询会到达我们的邮箱。
So, my initial idea was like an overview of what's going on , categorized AI intelligence to tell me, "Oh, this was important." Is it okay if I ask the question here? Please, yes. I want to see your question.
所以,我最初的想法是做一个概览,展示正在发生的事情,将AI智能分类来告诉我,“哦,这很重要。”我可以在这里提问吗?请,可以。我想看看你的问题。
Okay. Okay, let me tell you what I heard you say and I'll let Lovable listen . Okay, you want a lead capture form for Silicon Valley Girl, and anyone should be able to contact you and different types of opportunities, and then you and your team should be able to try to see all the opportunities sorted by the relevance that an AI considers them to have.
好的。好的,让我告诉你我听到你说了什么然后我会让Lovable听一下。好的,你想要一个为Silicon Valley Girl设计的线索收集表单,任何人都应该能够联系你以及不同类型的机遇,然后你和你的团队应该能够尝试查看所有机遇按照AI认为它们所具有的相关性进行排序。
Mhm. With a proposed answer, and then, when they are there, maybe let them choose what the AI proposed or make some edits. They can send the response to the person who made contact.
嗯。带着一个建议的答案,然后,当他们到了那里,也许让他们选择人工智能提出的方案,或者做一些编辑。他们可以把回复发送给联系的人。
It's right? Yes, the question is whether it should be included in the email, because we already have our email address on several websites, or do you think we should now only include the website for them to fill out the form?
对吗?是的,问题是是否应该把它包含进去在电子邮件里,因为我们已经有了自己的电子邮件地址在几个网站上,还是你觉得我们现在应该只包含网站让他们填写表格?
Because for me... Yes, you could also handle incoming emails. That's a great question. Let's begin. Let's start with this, and then we can use the same flow to connect and read emails later as well I can do both.
因为对我来说……是的,你也可以处理收到的邮件。这是个很好的问题。让我们开始吧。我们先从这开始,然后我们可以用同样的流程之后也用来连接和读取邮件两样我都能做。
Okay. What kind of opportunities should people be able to submit? The point is that when I think about website forms, I want them to be as fluid as possible to give people some freedom.
好的。人们应该能够提交什么样的机会?关键在于,当我想到网站表单时,我希望它们尽可能流畅给人们一些自由。
I think, due to time constraints, we're going to tell Lovable to implement this as quickly as possible as well. So I just write it down. Yes, that's possible. And I'm not limiting it to any use case, okay?
我认为,由于时间限制,我们要告诉Lovable尽快实现这个也要尽可能快。所以我把它写下来。是的,这是可能的。而且我不限于任何使用场景,可以吗?
So, will we let it compile? Yes, now we can let it compile . It will take a few minutes. You'll be like me , you'll think: "What's going on here?" yes, it copied my style very well.
那么,我们会让它编译吗?是的,现在我们可以让它编译了。这需要几分钟。你会像我一样,你会想:“这是怎么回事?”是的,它很好地模仿了我的风格。
Lovable constantly asks you which design you prefer. And you can zoom in if you want, or just choose the one you like. I think I really like this one. Let's do it. Yes. So, it's like an office worker could create it for themselves.
Lovable会不断问你更喜欢哪种设计。你可以放大如果你想,或者就选你喜欢的那个。我觉得我真的很喜欢这个。我们就这么做吧。是的。所以,这就像一个上班族可以自己创建它一样。
What differentiates something like this, which is very personal, from a business that can be created on Lovable? How do you distinguish which idea is going to make you money? I've seen those dogs created on Lovable .
是什么区分了这样的东西,这非常个人化,与一个可以在Lovable上创建的生意?你如何区分哪个想法能让你赚钱?我在Lovable上见过那些狗。
I couldn't believe it when my team said to me, 'Have you seen this website?'" "Are you asking for the dog? For a month?" Why? Explain it to me. How is that a business idea? Well, the founder is obviously very curious and creative, and when he sets his mind to something, he goes through with it.
当我的团队对我说时,我简直不敢相信,‘你看到这个网站了吗?’”“你是在要那只狗吗?一个月?为什么?给我解释一下。这怎么算是一个商业点子?嗯,创始人显然非常好奇且富有创造力,当他下定决心要做某件事时,他就会坚持到底。
I think that's the main differentiator: whether you can build a serious business on this platform or whether you can build a tool for yourself. Both are good outcomes, but to build that business, it usually comes down to how hard you're going to work to make it work and whether you're going to be able to make the people who would be your customers care about you and understand that this is something exciting they want to be a part of.
我认为这就是主要的区别所在:你能否在这个平台上建立一个正经的生意,还是说你只能为自己打造一个工具。两者都是好结果,但要建立那项业务,通常取决于你会有多努力让它成功以及你是否能够让那些可能成为你客户的人关心你并理解这是件令人兴奋的事他们想要参与其中。
when I look at a lot of businesses as an entrepreneur, I think, 'Well, even when I have ideas, I say to myself , especially if it's a dog-related idea , like, "Oh, I'll make a dog look like a painting."'" This can be done with ChatGPT with a simple instruction, right?
作为一名企业家,当我审视许多企业时,我会想,'好吧,即使我有一些想法,我会对自己说,尤其是如果这是一个与狗有关的想法,比如,'哦,我要让一只狗看起来像一幅画。'这可以通过ChatGPT用一个简单的指令来完成,对吧?
How do I tell myself as an entrepreneur to keep pushing myself? I don't know if you talked to that guy because I think he's the best example of it because I tried and was able to do something similar with ChatGPT.
作为一名企业家,我如何告诉自己要不断推动自己前进?我不知道你是否和那个家伙谈过因为我认为他是最好的例子因为我尝试过并且能够做到用ChatGPT做类似的事情。
How can you not stop when you know that Claude from ChatGPT can do this with one instruction? Yes, Damian, who created this surrealist world website, doesn't just create the images for the dog.
当你知道的时候,你怎么能不停下来ChatGPT中的Claude可以通过一个指令做到这一点?是的,Damian,他创建了这个超现实主义世界网站,不只是为狗创建图像。
He sends them to your home like a portrait. And I believe that entrepreneurship usually consists of combining those new discoveries into a service or solution that has not been created before.
他像送肖像画一样把它们送到你家。而我认为,创业通常包括将那些新发现结合起来,形成一项服务或一个此前未曾有过的解决方案。
That's when you can really get people interested in it. And that's what he did , combining the website, payments, and somehow finding the marketing for the web service, of And this is incredible because he added this extra feature and it turns out there's a market for it.
这时你才能真正让人们对此产生兴趣。而他就这么做了,将网站、支付,并以某种方式找到了营销方式为网络服务,而这太不可思议了因为他添加了这个额外功能结果发现它是有市场的。
So, how? First, how do you know there's a market for it, and how do you price it correctly? Even when it comes to Lovable, right? Regarding the prices, what are your thoughts? There are different approaches.
那么,如何做到?首先,你怎么知道它有市场,以及如何正确定价?即使是对于Lovable,对吧?关于价格,你有什么想法?有不同的方法。
You can have your house in the garage, but the most reliable and, in my opinion, the fastest way to get to know your customers, which is key, is to introduce yourself to 10 current and potential customers, tell them what you plan to create, and delve into what matters to them.
你可以把房子放在车库里,但最可靠且,在我看来,了解客户最快的方式,这是关键,就是向10位现有和潜在客户介绍你自己,告诉他们你计划创造什么,并深入了解对他们重要的事情。
Ask your customers lots of questions. For example, what are your problems? What are the interests that excite you? And then, present yourself to ten clients and try to get at least one to actually buy and pay for what you're building right now.
向你的客户提出大量问题。例如,你们有什么问题?哪些兴趣让你感到兴奋?然后,向十个客户展示你自己并尝试让至少一个人真正购买并为你现在正在构建的东西付费。
Is that what you do with Lovable too? Do you still talk to 10 people before creating a new feature? Yes, that's what we're trying to do. That's what the product team is trying to do And do you think 10 is a good number?
你对Lovable也是这么做的吗?你们在创建新功能之前还会和10个人交流吗?是的,这正是我们努力去做的。这就是产品团队正在努力做的那你觉得10这个数字合适吗?
I think 10 is a good starting point, yes. And then, in terms of pricing, I think you should get 10 really big fans of your product. And one way to know if they're really big fans is not to make it too cheap or make it free, because only if they actually pay will you know it's something they really care about.
我觉得10是一个不错的起点,是的。然后,在定价方面,我觉得你应该找到10个真正热爱你产品的粉丝。判断他们是否真的是铁杆粉丝的一个方法就是不要把价格定得太低或免费,因为只有当他们真正付费时,你才会知道这是他们真正在意的东西。
You introduce that friction to find out if they really like the product. And then, you should wait for word to spread. Make them feel special and get them to spread the word about the product they're actually paying their hard-earned money to buy, and then hopefully get more customers from them and, over time, figure out how to scale that distribution.
你引入这种阻力来查明他们是否真的喜欢这个产品。然后,你应该等待口碑传播。让他们感到特别,并促使他们传播消息关于他们实际上正在花钱辛苦赚来的钱去购买的产品,然后希望能从他们那里获得更多客户,并且,随着时间的推移,弄清楚如何扩大这种分销规模。
Yes, and also knowing how big it can get because if you have a lot of ambition, sometimes you think, "Oh, maybe this is too small a problem to solve." "Or do you think a good entrepreneur starts with a very small problem and then finds a way to scale it?
是的,而且还要知道它能变得多大因为如果你有很大的雄心有时你会想“哦,也许这个问题太小,不值得解决。”或者你认为一个优秀的企业家是从一个非常小的问题开始然后找到方法将它规模化?
I think it comes from both sides. Some of the most authentic products, I think, start with a problem for oneself. I was passionate to a certain extent about creating something lovely because I felt there were a lot of ideas, both mine and those of the people around me, that would never come to fruition because of how difficult it used to be to build software.
我认为这来自两个方面。一些最真实的产品,我认为,是从自己的一个问题开始的。我在某种程度上充满热情去创造一些美好的东西因为我觉得有很多想法,无论是我的还是我周围人的,都永远无法实现因为以前构建软件实在太难了。
And that's what we started with, and being able to give anyone who's really close to problems and has that ambition and those ideas the tools to make it happen. That's our mission to this day.
这就是我们开始做的事情,能够给任何真正接近问题的人拥有那种雄心和那些想法的人实现它的工具。这就是我们至今的使命。
Okay. Let's see what you're building. This is a build job with Marina brand agreements . Anything, tell us your name , what it's about. Budget or timeline. I like it. We can polish the UI later, but if I'm your take, your first reaction, what do you think of this?
好的。让我们看看你在建造什么。这是一项与Marina品牌协议的构建工作。任何内容,告诉我们你的名字,它是关于什么的。预算或时间线。我喜欢它。我们可以稍后优化界面,但如果让我说的话,你的第一反应,你觉得这个怎么样?
I think it's great. I like that it's also an opportunity. They're like filters for serious applications. Let's try it with some sample data." Vaya. Solo que solo esas oportunidades.
我觉得很棒。我喜欢这也是一个机会。它们就像严肃应用的过滤器。让我们用一些示例数据来试试。哇。只是只有那些机会。
Vale, ¿qué propongo?¿ Quieres patrocinar el podcast? Patrocinar, sí. Patrocinar podcast. Vale, enviar oportunidad. Y aquí podemos ver la bandeja de entrada, ¿ vale? Sí, bien. Bueno, me encantaría ver el presupuesto aquí mismo para poder priorizarlo, vale.
好吧,我提议什么?你想赞助播客吗?赞助,是的。赞助播客。好的,发送机会。在这里我们可以看到收件箱,好吗?是的,好的。好的,我想直接在这里查看预算以便能优先处理它,好的。
Deja que te muestre cómo puedes iterar un poco en los elementos visuales creando un nuevo borrador. Entonces, lo que harías es ir arriba y hacer clic en nuevo borrador en la parte superior y debajo del título.
让我向你展示如何稍微迭代一下这些元素通过创建一个新草稿来查看视觉效果。那么,你要做的是去上方然后点击新建草稿在顶部且位于标题下方。
Aquí, ¿vale? Correcto. así que creará la misma versión pero con un aspecto diferente. Luego podemos elegir la que prefiramos y luego podemos volver a usar el micrófono y decir:" Oye, mejoremos un poco el estilo ".
这里,行吗?正确。所以它会创建相同的版本但外观不同。然后我们可以选择我们更喜欢的那一个然后我们可以再次使用麦克风并说:“嘿,让我们稍微改进一下风格”。
Quizás puedas encontrar el sitio web de Marina's Beehive y tomar la marca de í, que creo que queda bastante bien. Y digamos que mientras iteramos en la marca, deberíamos poner tu cara í.
也许你可以找到Marina's Beehive的网站然后采用那个 í 标志,我觉得那个挺不错的。假设我们在迭代这个标志时,我们应该把你的脸放上去 í 。
Entonces, si buscas tu nombre y haces una copia de la foto, podemos pegarla de nuevo en Lovable y luego podemos pedirle que ponga tu cara de una manera que la haga sentir más personal.
那么,如果你搜索你的名字并复制那张照片,我们可以把它重新粘贴到Lovable里然后我们可以让它把你的脸放上去以一种让它感觉更个性化的方式。
Gran foto. Al sol, sí, mi firma. Vaya. Yo la pondría aquí. Creo que puedes arrastrarla desde í arriba. ¿ Agregarla a la marca? Sí, agrégala arriba. ¿ Arriba? Me pregunto si se verá lo suficientemente elegante.
好照片。在阳光下,是的,我的签名。哇。我会把它放在这里。我觉得你可以从上面把它拖下来。¿把她添加到品牌?是的,把她加到上面。¿上面?我想知道它看起来会不会足够优雅。
Creo que entenderá que esta es una fotografía de tu rostro y nosotros la agregaremos en la parte superior. Se agregó la foto, creo que se ve mejor. ¿Quieres comprobar si también queremos agregar la nueva marca si nos gusta volviendo al otro borrador?
我想你会明白,这是一张你脸部的照片而我们会把它添加到顶部。照片已添加,我觉得看起来更好了。你想确认我们是否也想要添加新品牌,如果我们喜欢的话,回到另一个草稿?
esto es mucho mejor. Sí, estoy de acuerdo. También podemos mirar el sitio web mientras tanto. Vale. ¿ Quieres mirarlo? Me gusta que también seas multitarea. ¿ Qué más? Vale, te pedimos una nueva versión de tu sitio web.
这好多了。是的,我同意。我们也可以同时看看网站。好的。你想看看吗?我也喜欢你同时能处理多项任务。还有什么?好的,我们要一份你网站的新版本。
¿Qué te parece? Creo que es genial. Creo que tiene un aspecto increíble. Una pregunta: ¿ está optimizado geográficamente y para AO? Es una gran pregunta. Haz clic en SEO y búsqueda de IA.
你觉得怎么样?我觉得很棒。我觉得它看起来棒极了。一个问题:它是否针对地理和AO进行了优化?这是个好问题。点击SEO和AI搜索。
Aquí puedes hacer un montón de cosas. Lo que creo que es interesante es decirle a nuestro bot:" Hey, we want to optimize this geographically by doing an analysis of how we can improve discoverability for AI agents and Google Insights.
在这里你可以做很多事情。我认为有趣的是对我们的机器人说:“嘿,我们想在地理上进行优化通过分析我们如何提高可发现性针对AI代理和Google Insights。
These are example questions you could ask if you want to investigate how we can further differentiate ourselves for a specific audience. But now, our bot will handle all your SEO and AO Can we ensure the team receives an email when a request comes in and that those who submit the form receive an email confirming receipt?
这些是你可以问的示例问题如果你想调查我们如何进一步区分自己针对特定受众。但现在,我们的机器人将处理你所有的SEO和AO。我们能确保团队收到一封电子邮件吗?当请求进来时,并且那些提交表单的人会收到一封确认收到的电子邮件吗?
I think it's fun to hear all this. I know I have too many helpers. But it's WhisperFlow and Granola. Yes. Same for me. Yes, because Granola is recording and will give me feedback on how I did on this podcast right after.
我觉得听到这些很有趣。我知道我有太多的帮手了。但这是WhisperFlow和Granola。是的。我也一样。是的,因为Granola正在录音并且会给我反馈关于我这次播客表现得怎么样,就在之后。
I have an agent who takes the transcript and then gives me feedback. I should have this. And WhisperFlow is just my meeting, since we're the same case . Granola critiques me. Yes, yes, it's actually a lot because AI is more empathetic than my brain, for example, for me.
我有一个agent,他会拿到文字记录然后给我反馈。我应该有这个。而WhisperFlow只是我的会议,既然我们是同样的情况。Granola批评我。是的,是的,实际上很多因为AI比我的大脑更有同理心,例如,对我来说。
Empathetic? Empathetic. Yes, it's like, Marina, you did well. Okay. Like, yes, the You messed up, but it's okay. You'll remember next time. It just makes me feel better. Because if it's me, I 'm just criticizing myself.
有同理心?有同理心。是的,就像,玛丽娜,你做得好。好的。就像,是的,你搞砸了,但没关系。下次你会记住的。这只会让我感觉好些。因为如果是我,我只会批评我自己。
Okay. And here you can see some of the early features that are making Lovable a platform for you to run your business. So, as you might guess, you can store data there. You can manage emails, but you can also do things like payments, connect to your existing emails, or connect to any other tool you might use.
好的。在这里你可以看到一些早期功能这些功能让Lovable成为一个平台供你运营业务。所以,正如你可能猜到的,你可以在那里存储数据。你可以管理电子邮件,但你也可以进行支付等操作,连接到你现有的电子邮件,或连接到你可能使用的任何其他工具。
For example, you might want to post this to Slack a new email comes in. Yes, because now we have, I think, everything running within different AIs and projects. If we connect all the emails, the corporate emails, to this, and make it a hub where you can see all the brand deals and what's working—for example, if we have emails for producers who are working on a particular video, and there's a brand deal—it all connects.
例如,你可能想把这个发布到Slack收到一封新邮件。是的,因为现在我们有,我认为,一切都在运行在不同的AI和项目中。如果我们把所有邮件连接起来,企业邮件,连接到这个,让它成为一个枢纽,你可以看到所有的品牌合作以及什么在起作用——例如,如果我们有制片人的邮件他们正在制作一个特定的视频,并且有一个品牌合作——这一切都连接起来了。
Interesting. So, it's like building a back-end for your business, not just... Yes. And this layer of connection between the different things as well. How much more... caro es esto en comparación con usar solo proyectos en la nube para administrar tu negocio?
有意思。所以,这就像为你的业务构建一个后端,而不仅仅是……是的。而这层联系也存在于不同事物之间。还要多多少……这有多贵,与仅使用云项目来管理你的业务相比?
En términos de tokens. Para la parte de la construcción, es muy similar en términos de costos. Y lo que también obtienes es que está incluido de forma gratuita el alojamiento para los proyectos que estás usando, que son muy escalables en cuanto al alojamiento, y obtienes cosas como los análisis.
就代币而言。对于构建部分,在成本方面非常相似。而且你还能得到免费包含的你所使用项目的托管服务,在托管方面非常可扩展,并且你能获得分析等功能。
Así que puedes usar Level de forma gratuita todos los días con una cierta cantidad de créditos y luego, si quieres actualizar, el valor predeterminado es de $ 25 por mes. ¿ Y qué tan complicada puede ser la configuración cuando estoy construyendo algo?¿Puedes trazar una línea en la que deje de ser algo que se pueda hacer en Lovable y tenga que contratar a un desarrollador?¿Existe?
因此你可以每天免费使用Level附带一定数量的积分然后,如果你想升级,默认价格为每月25美元。设置能有多复杂当我在构建东西时?你能画一条线在哪个点上它不再是能在Lovable里完成的事而必须雇一个开发者?存在吗?
Creo que sí. ¿ Esa línea? Y la línea probablemente se esté moviendo, ¿verdad? Sí, la línea se está moviendo mucho y depende de lo dedicado que seas y de lo creativo que seas en la resolución de problemas.
我觉得存在。那条线?而这条线可能正在移动,对吧?是的,这条线移动得很多而且这取决于你有多投入以及你在解决问题时有多富有创造力。
Si es dedicado y curioso y realmente quieres aprender estas cosas, entonces la línea está muy lejos. Si, por ejemplo, construir Facebook requiere que tengas mucha carga, muchos cientos de miles de clientes al mismo tiempo y hacerlo a nivel mundial.
如果你专注且好奇并且你真的想学这些东西,那么这条线还很遥远。是的,例如,构建Facebook需要你承受很大的负载,同时有数十万客户并且要在全球范围内做到这一点。
Eso, eso, eso está fuera de la línea. Pero la mayoría de los programas con los que interactúo a diario se pueden crear en Lovable. ¿ Qué me dices de algo que creé hace 12 años con la ayuda de diferentes desarrolladores?
那,那,那已经超出范围了。但大多数程序我每天与之交互的都可以在Lovable中创建。你觉得我12年前在不同开发者的帮助下创造的东西怎么样?
Una plataforma de reserva de estudios en el extranjero. Creo que es un gran ejemplo. ¿ Se puede crear con Lovable? Y lo que escucho de nuestros clientes es que, por lo general, son los que mejor entienden a sus usuarios y clientes.
一个海外自习室预订平台。我觉得这是个很好的例子。可以用Lovable创建吗?而我从客户那里听到的是,通常情况下,他们是最了解自己用户和客户的人。
Por eso están más cerca del problema. Y por eso a menudo acabas con un producto muy bien pensado y pulido, en comparación con si tienes ciclos muy lentos en los que tienes que entregar todo cada pocas semanas.
因此他们离问题更近。因此,你往往最终会得到一个经过深思熟虑的产品并且打磨得很好,相比之下,如果你的周期非常慢每隔几周就必须交付所有内容。
Lo recuerdo. Sí. Por esa razón, una gran parte de la ventaja es construir sobre esta plataforma. Y en lo que trabajamos muy duro es en que simplemente funcione y puedas centrarte en tus clientes y en la visión del producto que quieres tener.
我记得。是的。因此,很大一部分优势在于在这个平台上构建。而我们非常努力的地方就是让它能够正常运行,并且你可以专注于你的客户以及你想要拥有的产品愿景。
Y como ora las ideas se pueden implementar tan rápido, ¿crees que las ideas siguen importando hoy en día ? Porque recuerdas How people used to say that the idea doesn't matter because you have to create it.
而且既然现在想法可以如此快速地实现,你认为如今想法还重要吗?因为你记得人们过去常说想法不重要,因为你必须去创造它。
You have to deliver. Ideas are becoming increasingly important . I think creativity is the biggest differentiator, as execution becomes easier. And even if you're curious and smart about it, you can figure out: "How do I get Lovable to run in the background and work for me when I'm not there?"
你必须去实现。想法正变得越来越重要。我认为创造力是最大的差异化因素,因为执行变得越来越容易。即使你对此充满好奇且聪明,你也能想到:“我怎样才能让 Lovable 在后台运行并在我不在的时候为我工作?”
"So you can really focus on the next big idea for your business and dedicate yourself to the creative part How do you develop your creativity? Any ideas? That question. Do you go to museums?
这样你就能真正专注于你业务的下一个大创意,并全身心投入到创意部分你如何培养你的创造力?有什么想法吗?那个问题。你去博物馆吗?
Do you look at art? I know that being bored is good for creativity. Yes. Yes, but I think everyone has creativity inside them, and the best way to enhance it is, you know, to refine it by trying to build on it.
你会看艺术品吗?我知道无聊对创造力有好处。是的。是的,但我认为每个人内心都有创造力,而增强它的最佳方式是,你知道,通过尝试在其基础上发展来完善它。
And by taking your ideas and testing them. And when you do that feedback loop, that's when the creativity everyone has becomes more refined and more applicable, and you actually have more useful ideas.
并通过采纳你的想法并对其进行检验。当你这样做这个反馈循环时,那时每个人所拥有的创造力就会变得更加精炼,更加实用,而你实际上会拥有更多有用的想法。
And when you have so many ideas, how do you stop and say to yourself, 'This is what I'm going to work on'? Simply because in this world, where it 's easy to generate ideas and you have so many , how do you select the one that's really worth developing?
当你拥有如此多的想法时,你如何停下来对自己说,'这就是我要着手去做的事情'?仅仅因为在这个世界上,产生想法很容易,而且你有很多想法,你如何选出真正值得发展的那一个?
I still struggle with this. Sometimes... Well, obviously you don't. You created this. So, sometimes you want to keep going even though you realize the problem was more..." It's harder than you thought.
我仍在为此挣扎。有时……嗯,显然你不懂。这是你造成的。所以,有时候你想继续下去,即使你意识到问题更多是……这比你想的要难。
And sometimes you should say, Hold on to that idea." I'm going to take the next idea, and then I'll take the next idea until you find something that really works." The way to do it, I think, is simply that you need to learn to develop skills in terms of whether this thing is big or not.
有时你应该说,先保留这个想法。我会采用下一个想法,然后再采用下一个想法直到你找到真正有效的方法。做到这一点的方式,我认为,就是你需要学会培养技能来判断这件事是否重要。
And why isn't it working the way I want it to yet? Is it just that I'm talking to more people? Is it that I'm better and I need to be better at marketing? Or is it that the product has some bugs and flaws that are causing people not to stick with it?
以及为什么它还没有按照我想要的方式运作?难道只是因为我跟更多人交流了?是因为我更优秀,而且我需要在营销方面做得更好吗?还是说产品存在一些bug和缺陷,导致人们不愿继续使用?
I think it's about being good at detecting that bottleneck. Why isn't the idea working yet? That makes you good at deciding, should I continue? Should I take the next idea? Yes, and I also think about scaling because I read your story about how you realized you were going to create the ultimate software.
我认为关键在于善于发现那个瓶颈。为什么这个想法还没奏效?这让你善于做决定,我应该继续吗?我应该采纳下一个想法吗?是的,我还考虑了扩展性因为我读了你的故事关于你如何意识到你将要打造出终极软件。
I think when you have this big, transformative idea, it gives you more energy to try to pull it off, right You should... I think it's very important to lean into what gives you energy.
我认为当你有了这个宏大的、具有变革性的想法时,它会给你更多能量去努力实现它,对吧 你应该……我认为投身于能给你带来能量的事情非常重要。
And for me, that's also, to a large extent, the people I surround myself with. And are there people who... They give you energy and you can work with them? And then you can usually break down walls together on a completely different level.
而对我来说,这在很大程度上也是,我身边围绕的人。有没有这样的人……他们给你能量,你能和他们一起工作?然后你们通常可以一起打破壁垒在一个完全不同的层面上。
Absolutely. What do you think about the competition? Do you ever think things like, ChatGPT, Claude can build apps? I don't think about the competition that much. The platform we're building is becoming the ideal place to run your business.
绝对如此。你怎么看这场比赛?你有没有想过,像ChatGPT、Claude这样的东西能构建应用吗?我不太考虑竞争的事。我们正在搭建的平台正成为运营你业务的理想之地。
And we're not generating code. We're building businesses for our customers. And it's still very early in this full agent development. So it makes sense that we see many companies like ours continuing to grow at this extremely rapid pace.
我们不是在生成代码。我们在为客户打造业务。而在这个完整的智能体开发进程中,现在还处于非常早期的阶段。所以看到许多像我们这样的公司继续以这种极快的速度增长,是合情合理的。
And what do you think? Yeah, when is it that competitive? No. What we focus on is observing what our customers are trying to do and how we can really create the best possible product and platform for them to achieve their goals, which is to create a business and then manage and operate it, and help them grow their business as well.
你觉得呢?是啊,那什么时候才算有竞争力呢?不,我们关注的是观察我们的客户试图做什么以及我们如何真正打造尽可能最好的产品和平台帮助他们实现目标,也就是创建一家企业,然后管理和运营它,并帮助他们发展业务。
And there I showed you that you can make your website AO-optimized. That's one of the pieces that makes for millions of visits to lovely apps. I think there are actually a billion visits every month.
在那里我向你们展示了你可以让你的网站实现AO优化。这就是其中的一个部分,使得数以百万计的访问量涌向可爱的应用。我认为实际上每个月有十亿次的访问量。
to adorable apps. Yes. Do you have any fears? But when the AI arrives, I don't know, the models will start to build themselves. Like when you think 5 or 10 years ead. Yes. I think we're going to live in a world where we'll focus on your career and making money will be less important for many people and it will focus more on how I am a good person to those around me and to my community.
到可爱的应用。是的。你有什么恐惧吗?但当人工智能到来时,我不知道,模型将自己构建自己。就像当你想到5年或10年后。是的。我认为我们将生活在一个世界我们将专注于你的职业发展赚钱将变得不那么重要对许多人来说,并且它将更侧重于我如何成为一个对周围人好的人以及我的社区。
But trying to build a business will still be one of the key ways to develop yourself, learn a skill set, and create valuable things for those around you. And what we're working on is making the overhead and the cost of running a business so low that many more businesses can exist.
但尝试创业仍将是关键途径之一来发展自我,学习一套技能,并为身边的人创造有价值的事物。而我们正在努力做的,是让日常开销和经营企业的成本变得非常低,从而让更多企业能够存在。
Very good. Well, let's see what it's doing for my business now. And it's like a serum for managing them, right? What's the 10? What's the 5 We asked for the AI score at the beginning.
非常好。好吧,让我们看看它现在为我的生意带来了什么。它就像一种管理它们的精华液,对吧?第10个是什么?我们一开始问的AI得分中的5分是什么。
Before we finish, I have an idea of how we make sure it actually works. I would simply say to Lovable, Can you try this out from the start?" So, does this include both sending and replying to emails in the inbox?
在我们结束之前,我有个想法,如何确保它真正有效。我会直接对Lovable说,你能从一开始就试试这个吗?"那么,这包括发送和回复电子邮件吗在收件箱中?
Luego puedes decirme qué necesitamos revisar en nuestras bandejas de entrada para verificar que funcionó y si tienes algún problema . Estamos haciendo la prueba de principio a fin.
然后你可以告诉我我们需要在收件箱中检查什么一开始就验证它是否有效如果你有任何问题. 我们正在进行端到端的测试。
Solo quiero ponerme en cola y decirte algo que creo que es muy importante. Y es que hacemos un análisis de seguridad profundo para asegurarnos de que esto está listo para publicarse en Internet.
我只是想排个队告诉你一件我认为非常重要的事。那就是我们进行了一次深入的安全分析以确保这已经准备好发布到互联网上了。
¿Quieres pedir eso? Haz un análisis de seguridad profundo. Y lo acabo de enviar. Vale. Le pedimos realizar una prueba integral. Envió una propuesta falsa. Me dijo que revisara mis bandejas de entrada.
你想点那个吗?进行一次深度安全分析。我刚把它发出去了。好。我们要求您进行一项全面测试。他提交了一份虚假提案。他让我检查我的收件箱。
Y no encontró ningún ror. Entonces, hizo un control de calidad aquí. Dijo que había enviado dos correos electrónicos. Patrocinio de acuerdo de marca, hermoso . ¿Y luego respondió también al correo electrónico?
而且没有发现任何错误。然后,他在这里做了质量检查。他说他已经发了两封电子邮件。品牌协议赞助,很美。然后他也回复了那封电子邮件吗?
Lo hizo. Vale, entonces aquí decidió decir que sí a una colaboración. Bien, pero lo ideal sería que lo viera antes de enviarlo. Pero eso es genial. Marina, como puedes ver, me encanta crear cosas.
他回复了。好,那么在这里他决定同意合作。好,但理想的情况是,在发送之前先让他看一下。但那很棒。玛丽娜,如你所见,我喜欢创造东西。
Espero que esto te resulte valioso. Ha sido divertido crearlo juntos. Muchas gracias. Vamos a terminar con un plan paso a paso para alguien que está lanzando un negocio With Lovable, we talked about coming up with the idea.
希望这对你有价值。一起创造它很有趣。非常感谢。我们将以一个分步计划来收尾为正在用Lovable创业的人,我们讨论了构思创意。
We did all the demo, coding, and platform building. What are the next steps they should take? The first thing is to have an idea, and I think you get that by drawing from your own life or from people close to you who have a problem.
我们完成了所有演示、编码和平台搭建。他们接下来应该采取什么步骤?首先是要有一个想法,我认为你可以从自己的生活经历中汲取灵感,或者从你身边遇到问题的人那里获得启发。
Then you come up with your idea of how to solve that problem. And you try to find some people who are willing to pay for your solution. And when they're actually willing to pay, it's a great sign that they care and are excited about what you do.
然后你就想出了如何解决那个问题的办法。然后你试着找到一些人他们愿意为你的解决方案付费。当他们真正愿意付费时,这是一个很好的迹象,表明他们在意并且对你所做的事情感到兴奋。
But you still want to make sure they keep coming back and want to keep paying, and that they didn't do it just out of excitement. And when you've followed those steps, that will be a clear example of product-market fit.
但你仍然想确保他们持续回头并且愿意继续付费,而不是仅仅出于一时兴奋才这么做。当你遵循了这些步骤之后,那将是产品市场契合度的一个明确例证。
And you should start thinking, what are the most effective ways to find more customers like this customer? And think about where they are. How do they find new products, and what do they care about?
你应该开始思考,最有效的方法是什么来找到更多像这位客户一样的客户?并思考他们在哪里。他们如何找到新产品,他们关心什么?
What makes me unique that I can tell as a story so that these people care about this product ? And start scaling it into a business. Real that generates a lot of Yes. Which is mainly social media, I suppose, these days.
是什么让我与众不同,让我可以讲成一个故事好让这些人关心这个产品?并开始将其扩展成一门生意。真实的,能产生很多个“是”。我想,这些天来主要就是社交媒体。
The answer would be to the marketing question. I think there's a funny tweet about everyone from carpenters to small business owners needing to be on TikTok and making reels . I don't know if that's true, but I think it's a funny meme.
答案将会是对营销问题的回答。我觉得有个关于所有人的搞笑推文从木匠到小企业主都需要上TikTok拍短视频。我不知道这是不是真的,但我觉得这是个搞笑的梗。
Yes, it is. Well, a lot of businesses are starting out on social media. Thank you so much, Anton. That was very practical, and I hope we've inspired a lot of people watching, or at least some of them, to start and build something.
是的,确实如此。嗯,很多企业都是从社交媒体起步的。非常感谢你,安东。这非常实用,我希望我们激励了很多正在观看的人,或者至少其中一些人,去开始并建立一些东西。
I hope a lot more people will be encouraged and go build. Yes, great. Thank you so much.
我希望更多人会受到鼓舞并去建造。是的,很棒。非常感谢。



